The World Cup brought me to Mr. Max Izakaya. I wish I hadn't waited so long.
A World Cup visit to Irving's Mr. Max Izakaya, and why it's worth the trip any time.
I'm a Dallas-based storyteller making content that drives real engagement and impact for small businesses, restaurants, cultural institutions and publications.
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14+ years telling stories for
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A World Cup visit to Irving's Mr. Max Izakaya, and why it's worth the trip any time.

Can you fly to Denver and back in a day for under $100, flight included? We tried.

Behind the scenes with the pyrotechnician lighting up Addison's Kaboom Town fireworks show.

Meet the Irving empanada shop that's been ready for soccer's biggest stage for years.

One student's 55-mile trip to class, every school day.

At the Latino Cultural Center, a new show explores migration, labor and culture.

A once-forgotten North Dallas complex is now home to more than 170 artists.

How Pasos for Oak Cliff puts new sneakers, and confidence, on local kids.

A thrift-store find leads to the story of superfan Wilford "Crazy Ray" Jones.

Meet Jaclyn Le, keeping hand-lettered, gold-leaf signs alive.

From pop culture to business, Texas and Japan are closer than ever.

Two cats have become the unofficial mascots of Huntsville's Sam Houston statue.

Why a Lakota business owner chose White Settlement Road for her new shop.
About
I bring 14+ years of experience across major cultural institutions like the Dallas Museum of Art and the Perot Museum of Science, and as a journalist reaching millions through Axios, The Dallas Morning News and the Miami Herald.
Now I tell short, vertical stories about the people and places that make Dallas worth watching, from family bakeries to history you won't find in a textbook.
Services
Ideas, scripts and a plan for what to post, built around your story.
Consistent, on-brand posting across Instagram, TikTok and beyond.
Shot on location, made for vertical screens from the first frame.
Tight, social-first edits that hold attention to the last second.
A friendly face to walk your audience through the story.
Tell me about your business and we'll figure it out together.
Let's talkSmall businesses Restaurants Cultural institutions Publications
Results
[The video Greg made] brought us so much love, support, and new customers to our small family business. He truly made a difference for our family.
Andrea Soto
Ana's Restaurant
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We've absolutely loved working with [Greg]. He takes the time to understand us and our business, and he always captures who we really are. We're so grateful and would recommend him in a heartbeat.
Zoya Alsisura
Co-Owner, Scoop N' Buns
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[Greg's] work ethic was fantastic, and the video continues to gain traction every week. My Instagram gained about 100 followers within 24 hours, and 15 to 20% of guests on our next tour heard about us from his content.
Deah Berry Mitchell
Owner, Soul of DFW
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A place, a person, a bit of history. Tell me about it.
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